freelance copywriter, dubai & abu dhabi
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050 3497304

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Who I am

British born, and raised in Hampshire on the UK's South Coast, I graduated in 1999 with a BSc. in Electronic Imaging and Media Communications from the University of Bradford. I then spent four years working in London ad agencies, including two years with Wunderman, a WPP Group digital and CRM agency. I moved to Dubai in 2003 where I spent three years at Impact Proximity, an Omnicom Group digital agency, before launching my UAE-based freelance creative copywriting business in 2006.

In 2010 my South African husband and I relocated to Maun, Botswana. This dusty little frontier town is situated in the heart of the Okavango Delta, the world's largest inland delta and one of the most spectacular wildlife areas on the planet. Our time in Africa resulted in numerous safari adventures, a deep respect for and understanding of the importance of wildlife conservation, a love of travel photography, and a beautiful baby daughter.


In 2013, the bright lights and big city of Dubai lured us back, and we are now permanently based in the UAE where I continue to operate my freelance copywriting business.